If you are like many of the executives with whom we’ve been talking over the last few months, you and your leadership team invested years cultivating an effective culture — one that is both strategically relevant, because it prioritizes the behaviors essential to the success of your business, and strong, in the sense that employees trust that it is real and value it. Such cultures help companies attract and retain great people and contribute to fantastic bottom-line performance.
Don’t Let the Pandemic Sink Your Company Culture
Three ways leaders can adapt.
August 17, 2020
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Summary.
The vast increase in remote work caused by the pandemic threatens to weaken even strong corporate cultures. To make sure this doesn’t happen, leaders need to make sure their cultures are adaptable. Three practices can help: 1) Hire and promote people who are resilient, adaptable, and exhibit grace under fire; 2) Curate and communicate examples of how the organization is adhering to its cultural values through new practices; and 3) Model transcendent values.