Startup Spotlight: Audiomob - Driving Growth and Success
Audiomob were the overall London winner of our startup awards last year.
Let's delve into their journey as they disrupt the audio advertising landscape and achieve significant milestones.
Audiomob, co-founded by Christian Facey and Wilfred Obeng, has quickly emerged as a force to be reckoned with in the audio advertising industry.
Audiomob is an ad platform focusing on in-game audio, delivering ads through in-game audio alone, allowing brands to connect with audiences without interrupting the gameplay loop. To date, the company has engaged with three billion players worldwide, and reports that clients see 2000 percent increases in engagement compared to banner ads.
"It's been a surreal experience. I remember reading about all these amazing award winning entrepreneurs whilst I was working at Google and Facebook, constantly trying to figure out what it would take to just launch a business, let alone scale a successful one!” said Mr. Facey. “Wilfrid and I have invented a now trending advertising vertical (in-game audio) and have an amazing team to lead the charge. We're honoured to get this award and for the recognition!"
Their unique approach to serving audio ads inside mobile games has garnered attention and propelled their growth.
Driving Growth and Funding Success:
Audiomob's innovative approach and dedication to providing immersive audio experiences have caught the attention of industry giants and investors alike. They recently secured a remarkable $14 million in a Series A funding round.
Collaboration with Google for Startups:
Audiomob's growth trajectory received a significant boost through their collaboration with Google for Startups. This partnership has provided them with valuable resources, mentorship, and exposure, helping them scale their business to new heights.
Revolutionizing Audio Advertising:
With their technology seamlessly integrating audio ads into mobile games, Audiomob has disrupted the traditional advertising landscape and the way brands engage with gamers. Their data-driven approach and focus on personalised experiences have propelled their clients' campaigns, leading to remarkable results and increased brand engagement.
Expanding Their Reach:
As Audiomob continues to gain traction, they are expanding their reach beyond London and making waves in the global audio advertising market. Their growth trajectory serves as an inspiration to other startups, demonstrating what can be achieved through innovation and perseverance.
Joining the Audio Advertising Revolution:
Congratulations to Audiomob on their impressive growth and business success! Their journey exemplifies the entrepreneurial spirit and showcases the transformative power of startups. Let's celebrate their achievements and stay tuned for their future endeavours.
Spotlight on Audiomob:
To read more about Audiomob's story, check out these insightful articles:
"Google for Startups supports Audiomob in revolutionizing audio ads" - Wired UK
https://www.wired.co.uk/bc/article/google-for-startups-audiomob
"Audiomob, which serves audio ads inside mobile games, raises a $14M Series A" - TechCrunch
"DMS turns up gaming volume with Audiomob partnership" - Campaign Middle East
https://campaignme.com/dms-turns-up-gaming-volume-with-audiomob-partnership/
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