CURBING GREENHOUSE GAS EMISSIONS

Reaching net zero by 2050 is only possible together.

In 2012, Rational Middle and Shell partnered to create the Rational Middle of Energy. This award-winning docuseries laid bare the challenges posed by the need for an energy transition. Since then, the world of the climate change debate has changed dramatically as more people, companies, communities, and governments recognize the challenge that climate change poses to society.

Rational Middle and Shell are partnering again for an all-new series called Rational Middle: Net Zero, which will explore the technologies, policies, and partnerships required to achieve net zero greenhouse gas emissions by 2050. The hope is that these films can catalyze a conversation that leads to awareness and action to address the global challenge of climate change.

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Net Zero Short Films

Watch the episodes now. More coming soon!

Rational Middle: Net Zero Trailer PREVIEW

Rational Middle: Net Zero Trailer

Rational Middle and Shell are partnering again for an all-new series called Rational Middle: Net Zero, which will explore the technologies, policies, and partnerships that are required to achieve net zero greenhouse gas emissions by 2050.
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What is the Rational Middle: Net Zero? BONUS

What is the Rational Middle: Net Zero?

Rational Middle founder Gregory Kallenberg and Shell USA, Inc. President Gretchen Watkins discuss the partnership and along with the requirements set out to ensure a fact-driven discussion about climate change and decarbonization.
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The Path to Net Zero EPISODE 1

The Path to Net Zero

Explore what it will take to achieve the goal of net zero by the year 2050 in order to limit global warming to 1.5 degrees Celsius.
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Electrifying America EPISODE 2

Electrifying America

This episode explores the path to electrification and explains some of the challenges facing this promising energy delivery system.
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Fueling Our Future EPISODE 3

Fueling Our Future

We will need an unprecedented transformation of our fuel mix in order to reach net zero. We explore some of the alternative fuels that can help us meet that goal.
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Managing Our Carbon EPISODE 4

Managing Our Carbon

As the world continues to burn fossil fuels, we must face the reality that carbon sequestration will be required to meet our net zero goals.
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The Circular Economy EPISODE 5

The Circular Economy

We create 7 to 10 billion tonnes of waste each year and almost all of that energy and product winds up wasted. Changing the way we produce and manage waste will be key to reaching net zero.
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A Just Transition EPISODE 6

A Just Transition

Achieving a just transition ensures that all communities are ushered through the energy transition on equitable footing. This episode takes us through the challenging journey of attaining a just transition.
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Policy vs. Market EPISODE 7

Policy vs. Market

Should government “pick winners and losers” or let the market decide the future of energy and net zero technologies? We explore when and how policy is most effective and where research, innovation, and private investment can best drive advancements that make net zero solutions scalable.
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Reaching Across the Climate Aisle EPISODE 8

Reaching Across the Climate Aisle

Without cooperation from both sides of the political aisle, our country will not reach net zero. We explore which policies and perspectives are best suited for bipartisanship and how working across the aisle can work in practice.
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Think Global, Act Local EPISODE 9

Think Global, Act Local

In the race to net zero, every country and every locality is going to require a different set of solutions based on available resources, financing, economy, and political will. Finding the alignment of these factors will be key to ensuring each community reaches net zero in the quickest and least disruptive way possible.
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Net Zero Crossroads: Saving Louisiana’s Coastline COMING SOON

Net Zero Crossroads: Saving Louisiana’s Coastline

A combination of levy construction, increasing storms, and sea level rise are rapidly eroding the coast of Louisiana. Can these communities weather the storms and rebuild their coast to stave off the effects of climate change?
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Net Zero Crossroads: Formula E COMING SOON

Net Zero Crossroads: Formula E

As racing increases in popularity, many fans and sponsors are looking at the environmental impact of Motorsport. We take a look into the world of Formula E, a competition built from the ground up with sustainability — and entertainment — in mind.
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Net Zero Crossroads: Hydrogen Port COMING SOON

Net Zero Crossroads: Hydrogen Port

At the San Pedro Bay Port Complex in Los Angeles and Long Beach, industry partners are working to unlock the power of hydrogen to usher in a new era of commercial transportation.
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LEARN MORE ABOUT THE

Experts of the Rational Middle

Find out which people are lending their voice to the Rational Middle.

Mustafa Santiago Ali

Mustafa Santiago Ali

A renowned thought leader, international speaker, policy maker, community liaison, trainer, and facilitator, Dr. Mustafa Santiago Ali serves as the Executive Vice President for the National Wildlife Federation.

Shanika Amarakoon

Shanika Amarakoon

Shanika excels at leading analyses related to climate change, renewable energy, environmental and climate justice, sustainability, life cycle assessment, stakeholder engagement, and program evaluation.

James A. Baker, III

James A. Baker, III

James A. Baker, III, has served in senior government positions under three United States presidents. Baker is presently a senior partner in the law firm of Baker Botts.

Daniel Blackman

Daniel Blackman

Daniel is leading EPA efforts to protect public health and the environment for EPA Region including eight states and six federally-recognized tribes.

Dr. Virginia Burkett

Dr. Virginia Burkett

Virginia was as a Lead Author of the United Nation’s Intergovernmental Panel on Climate Change (IPCC) Third, Fourth and Fifth Assessment Reports and the IPCC Technical Paper on Water.

Dr. Julie A. Cohn

Dr. Julie A. Cohn

Julie’s work focuses on energy infrastructures, environmental history, technological change, and the relationships between government, business, and the public.

Craig Cookson

Craig Cookson

Craig Cookson is the Senior Director, Plastics Sustainability for the Plastics Division of the American Chemistry Council, a trade association representing the leading companies engaged in the business of chemistry.

Bridget Croke

Bridget Croke

Bridget leads external affairs including investor partnerships, industry partnerships, communications and special projects at Closed Loop Partners.

Aura Cuellar

Aura Cuellar

Aura Cuellar is currently the Vice President of Energy Transition for Shell in the United States, responsible for the implementation of Shell US’s energy transition strategy

Scott Denning

Scott Denning

Professor Scott Denning received his B.A. in Geological Sciences from the University of Maine in 1984, and his M.S. and Ph.D. degrees in Atmospheric Science from Colorado State University in 1993 and 1994.

Joy Ditto

Joy Ditto

Joy Ditto is the American Public Power Association’s president and CEO. She was previously the president and CEO of the Utilities Technology Council, a global trade association representing electric, gas, and water utilities.

Maury Dobbie

Maury Dobbie

Maury is the Executive Director of the Colorado Energy Research Collaboratory and serves part-time as External Engagement Administrator for the Energy Institute.

Eric Drummond

Eric Drummond

Mr. Drummond has more than 25 years of business, and complex administrative law experience, with a focus in emerging technology, next generation digital architecture, and alternative energy issues.

Mark Finley

Mark Finley

Mark Finley is the fellow in energy and global oil at Rice University’s Baker Institute. He has over 35 years of experience working at the intersections of energy, economics and public policy.

Dr. Peter Fox-Penner

Dr. Peter Fox-Penner

Mr. Fox-Penner is a Senior Fellow and Founding Director of the Institute for Sustainable Energy (now IGS), and formerly co-directed the Impact Measurement and Allocation Program (IMAP) of research in sustainable finance.

Dr. Julio Friedmann

Dr. Julio Friedmann

Dr. Julio Friedmann is a Non-Resident Fellow at the Center on Global Energy Policy at Columbia University SIPA. He currently serves as Chief Scientist at Carbon Direct.

Isabella Gee

Isabella Gee

Prior to joining the Foundation, Isabella’s main research focus was on energy systems modeling and decarbonization, with a background in the food-energy nexus.

Sarah Golden

Sarah Golden

Driven by the urgency of the climate challenge, Sarah Golden follows trends and innovations that are accelerating the clean energy transition. She brings more than a decade of experience in climate, clean energy and politics.

Paula Glover

Paula Glover

Paula R. Glover has served as President of the Alliance to Save Energy since January 2021 and has been a member of the Board of Directors since 2017. A dynamic leader with more than 25 years of experience in the energy industry, Ms. Glover is the seventh president in the Alliance’s 45-year history.

Shannon Heyck-Williams

Shannon Heyck-Williams

Shannon Heyck-Williams serves as the National Wildlife Federation’s lead climate and energy policy advisor, directing and representing the organization’s strategic priorities at the federal level as they relate to reducing greenhouse gas emissions and promoting renewable energy.

Dr. Douglas Holtz-Eakin

Dr. Douglas Holtz-Eakin

Dr. Holtz-Eakin built an international reputation as a scholar doing research in areas of applied economic policy, econometric methods, and entrepreneurship.

Lesley Jantarasami

Lesley Jantarasami

Lesley Jantarasami is the managing director of the Energy Program and brings over 10 years’ policy experience at the state and federal levels.

Na’Taki Osborne Jelks

Na’Taki Osborne Jelks

Na’Taki Osborne Jelks is a nationally-recognized leader in engaging urban communities and youth of color in environmental stewardship through hands-on watershed and land restoration initiatives, environmental education, and training.

Dr. Ramanan Krishnamoorti

Dr. Ramanan Krishnamoorti

Dr. Krishnamoorti has served as a department chair of the UH Cullen College of Engineering’s chemical and biomolecular engineering, associate dean of research for engineering, and professor of chemical and biomolecular engineering.

Alan Krupnick

Alan Krupnick

Alan Krupnick is a senior fellow at Resources for the Future and an expert on the oil and gas sector, reducing greenhouse gas emissions from this and the industrial sectors, and cost-benefit analysis.

Dr. Holly Krutka

Dr. Holly Krutka

Holly Krutka is the Executive Director of the School of Energy Resources at the University of Wyoming.

Scott Lewis

Scott Lewis

Scott leads World Energy’s Sustainable Aviation Fuel (SAF) supply business, empowering the world’s most dynamic leaders to successfully confront humanity’s greatest challenge by making net-zero real.

Sasha Mackler

Sasha Mackler

Sasha Mackler directs the Energy Program at the Bipartisan Policy Center. He has worked for more than two decades at the intersection of energy policy and commercial markets.

Dr. Arun Majumdar

Dr. Arun Majumdar

Dr. Arun Majumdar is the inaugural Dean of the Stanford Doerr School of Sustainability. He is the Jay Precourt Provostial Chair Professor at Stanford University, a Senior Fellow and former Director of the Precourt Institute for Energy and Senior Fellow (courtesy) of the Hoover Institution.

Manuel Maqueda

Manuel Maqueda

Manuel Maqueda is an international teacher, speaker, and innovator committed to restoring the balance of living systems.

Dr. Kenneth B. Medlock

Dr. Kenneth B. Medlock

Dr. Medlock is the James A. Baker, III, and Susan G. Baker Fellow in Energy and Resource Economics at the Baker Institute and the senior director of the Center for Energy Studies.

Katie Mehnert

Katie Mehnert

The modern architect of culture change in energy, Katie Mehnert is the Founder and CEO of Pink Petro™, the global community and career resource aimed at disrupting the gender gap in energy

Rachel A. Meidl

Rachel A. Meidl

Rachel A. Meidl, LP.D., CHMM, is the fellow in energy and environment at Rice University’s Baker Institute. She was previously appointed deputy associate administrator for the Pipeline and Hazardous Materials Safety Administration, an agency of the U.S. Dept. of Transportation. 

Dr. Todd Moss

Dr. Todd Moss

Todd Moss, Ph.D., is a nonresident fellow for the Center for Energy Studies at Rice University’s Baker Institute. He is also the executive director of the Energy for Growth Hub in Washington, D.C., and a visiting fellow at the Center for Global Development.

Dr. Richard G. Newell

Dr. Richard G. Newell

Dr. Newell has published widely on the economics of markets and policies for energy and the environment, including issues surrounding global climate change, energy efficiency, and energy innovation.

Lauren Phipps

Lauren Phipps

Lauren Phipps is the Vice President and Senior Analyst on the circular economy at GreenBiz Group, where she leads the company’s circularity strategy, programs, and partnerships.

Dr. Emily Reichart

Dr. Emily Reichart

Dr. Emily Reichart serves as Chief Executive Officer of Greentown Labs, the largest climate tech startup incubator in North America.

Gov. Bill Ritter, Jr.

Gov. Bill Ritter, Jr.

During his four-year term, former Governor Bill Ritter established Colorado as a national and international leader in clean energy by building a New Energy Economy. After leaving the Governor’s Office, Ritter founded the Center for the New Energy Economy at Colorado State University.

Pat Sapinsley

Pat Sapinsley

Pat Sapinsley is the Managing Director of Cleantech Initiatives at the Urban Future Lab / ACRE at NYU Tandon School of Engineering.

Dr. Jon Smieja

Dr. Jon Smieja

Jon is vice president and senior analyst on the circular economy at GreenBiz Group, where he leads the company’s circularity strategy, programs and partnerships.

Todd Snitchler

Todd Snitchler

Through the Electric Power Supply Association (EPSA), Mr. Snitchler represents companies that own competitive power generation assets and advocates for policies that focus on well-functioning and properly regulated competitive electricity markets.

Bill Squadron

Bill Squadron

Bill Squadron has been an executive, government official and attorney in the energy, telecommunications, sports and media fields for more than 25 years, and is currently President of OurEnergyPolicy.

Lee Stockwell

Lee Stockwell

Lee Stockwell is an experienced petrophysical engineer and subsurface expert who currently leads Shell Energy’s Carbon Capture, Utilization, and Storage program.

Ashima Sukhdev

Ashima Sukhdev

Ashima is the Climate Mitigation and Circular Economy Policy Advisor at Seattle Public Utilities (SPU) for the City of Seattle, driving the development of a strategy for advancing circular economy in the Seattle/King County region.

Dr. Suzanne Tegen

Dr. Suzanne Tegen

Suzanne Tegen is the Assistant Director at the Center for the New Energy Economy where she works for Colorado’s 41st governor, Bill Ritter, Jr., and helps host the Clean Energy Legislative Academy for state legislators.

Emily Tipaldo

Emily Tipaldo

With more than a decade of experience with plastics, recycling, and materials management, Emily brings her skills of stakeholder engagement, industry expertise, and passion for reducing climate change to the U.S. Plastics Pact

Dr. Michael Webber

Dr. Michael Webber

Dr. Webber’s expertise spans research and education at the convergence of engineering, policy, and commercialization on topics related to innovation, energy, and the environment.

Dr. Bryan Willson

Dr. Bryan Willson

Dr. Bryan Willson is Executive Director of the Energy Institute at Colorado State University, and the holds the Bryan Willson Presidential Chair of Energy Innovation.